Articles written by Mimi Hashemi

There are specific mistakes that many business owners tend to make. Avoid these mistakes when planning your next ad campaign.

Dec 29, 2008 - Mimi Hashemi

A good speech is one that audiences will remember, repeat and respond to. By following these steps, you can write and present a successful speech.

Dec 28, 2008 - Mimi Hashemi

Skillful planning along with focused publicity efforts prior to your event can often determine its success.

Dec 15, 2008 - Mimi Hashemi

The close of the tradeshow doesn't mean the work is over. Follow up is where the sales are made, but follow up is where many tradeshow exhibitors fall short.

Dec 13, 2008 - Mimi Hashemi

Direct marketing is a good way for your business to develop and maintain relationships with clients, customers and potential customers.

Dec 8, 2008 - Mimi Hashemi

A marketing plan may include marketing objectives, strategies, brand positioning, messaging and public relations activities.

Dec 1, 2008 - Mimi Hashemi

In order for an email campaign to be successful, recipients must actually read your email. With effectively written content, email marketing results can be considerable.

Nov 23, 2008 - Mimi Hashemi

Press releases are an important element to a successful marketing strategy and one of the most cost-effective ways to build credibility.

Oct 14, 2008 - Mimi Hashemi

The goal of a press kit is simple: to generate enough interest so that the media and potential customers remember you and want to know more about you.

Oct 4, 2008 - Mimi Hashemi

Some of the best marketing ideas are not only no cost and low cost, but can be much more effective than traditional marketing.

Sep 5, 2008 - Mimi Hashemi